Have you met Siri yet? If not, it’s worth taking the time to learn more about the iPhone 4S’s digital ambassador, as she could represent the future direction of local search engine optimization. On the surface, Siri — the voice recognition app that allows iPhone users to control their cell phones verbally — seems like […]
Author Archives: Joe Beccalori
An SEO content writer is someone who provides writing, usually in the form of short articles, for websites for the purposes of SEO. Your writing helps online businesses rank higher in search results. Wait, back up… what’s SEO? It stands for Search Engine Optimization. Want your client’s website to show up first in a list […]
Proposed California legislation would upend social networking sites’ privacy policies by imposing restrictions on what user information can be shared and requiring sites to establish more stringent privacy settings. Internet companies and trade associations oppose the bill proposed by Senator Ellen Corbett on the grounds it could undermine their business and have unintended consequences. The […]
Google Plus is an attempt by Google to create a strong presence in the social networking market. Having been unveiled this week Google has found a way to package together their existing online properties, such as: Gmail, Google Analytics, and the +1 Button, with their new social networking platform. Google+, their latest innovation, was built […]
Few people now doubt the colossal importance of Facebook in our world. Established in 2004 Facebook is valued today at over 50 billion dollars and it is home to over 600 million users. It is among the largest intentional communities our world has seen. The Facebook community now surpasses the populations of all but two […]
The immense number of people participating in the social media web today has caused many businesses to increase their investment in the growing social media marketing field. Now more than ever small businesses are including social media in their marketing goals. Below are a few of the benefits for small business owners. Increase Online Discussions […]
Retailers eager to roll out social media marketing campaigns will save time and resources by engaging online specialists with proven expertise in reaching customers, according to two leading industry executives with the firm Interact Marketing. This holds especially true for small to mid-sized companies that don’t have enough investment capital on hand to build a […]
By now every Googler has experienced the latest search innovation that instantly displays results with each letter typed. The enhanced technological feature ”Google Instant” produces results faster and is changing the way people conduct internet searches. As search behavior evolves over time, online marketers will need to rethink how they structure pay-per-click advertising campaigns. It’s […]
Whether from fear of the unknown or confusion over what the term implies, many businesses haven’t taken advantage of blogs. That’s a mistake because handled well blogs can provide a powerful marketing tool to reach online audiences and respond to unfolding events. Blogs can bolster website traffic and become an invaluable element of search engine […]