News, Search Engine Optimization

10 Reasons SEO Is Harder for Small Businesses

“Why is SEO harder for small businesses?” This question has popped up a couple of times in our organic keyword referrers. We’ve been saying for months that SEO is getting harder, and that it’s especially difficult for SMBs to excel at. But why? Why is SEO easier for the big dogs? Make no mistake, it is – even if it’s getting harder for them too.

Search Engine Optimization

5 Ways to Beat Your Competitors at SEO

As anyone who’s ever struggled to achieve and maintain high search results rankings can attest to, search engine optimization (SEO) is a constant race to stay one move ahead of your competitors. To win that race, you need to continually improve your own website and monitor your competitors’ SEO activity. If you’ve watched rivals usurp […]

Search Engine Optimization

5 Basic SEO Tips For Beginners

Most people tend to start their own blog or website for different reasons. Some of them might want to sell stuff, earn some money blogging, build their online portfolio and others just want to share their personal thoughts. In order for their sites to be successful they need to have visitors or readers. These readers […]

Search Engine Optimization

Common SEO Mistakes

SEO Mistakes You Should Avoid SEO stands for Search Engine Optimization. This is an online marketing strategy that aims at ensuring websites rank high in search results of search engines. Internet users tend to trust the information they find on the first pages of search engines. Unless they are specifically looking for a particular business, […]

Search Engine Optimization

Leveraging The Brand-Building Powers Of SEO

When marketers consider branding, search engine optimization typically doesn’t come to mind. SEO has long been used as a vehicle for driving highly qualified visitors to brands’ Web sites. But SEO is no longer just about driving traffic; it’s about building brand value and customer affinity. There is often a power struggle within organizations as […]

Search Engine Optimization

Shift in SEO Knowledge & Experience: Priorities in a Post-Penguin and Post …

The SEO False Mentality Probably most of us are aware that Google is the predominant search engine in the industry based on market share and year after year, month after month, when Comscore announces their market share statistics, Google has consistently maintained about 60 to 70 percent of the total market share for many years. […]

Search Engine Optimization

How the New Google+ Local Tab Could Influence Local SEO

For local-business owners, the results of Google’s new Google+ Local tab will go well beyond the social network‘s increased social features. All the data compiled under the new tab — which is dedicated to providing information and ratings on local businesses — will be indexed by Google. The new Google+ Local pages will give businesses […]

Search Engine Optimization

Link-Building and SEO are NOT Dead: Interview with Arnie Kuenn

With so many people proclaiming the death of search engine optimization, I can almost hear that collective sigh of relief from you, dear SEJ readers, after reading the title of this post. Yes, link-building and SEO are NOT dead (or, your days as a search engine optimizer are far from over). Take it from Vertical […]

Search Engine Optimization

Search Engine Optimization: Get More Traffic To Your Website

Search engine optimization techniques are vital to help your site rise above the hundreds of others you’ll be competing against. Search engines provide consumers with a means to shop for just about anything, read up on new companies and perform research. Your site is sure to start increasing in rankings if you decide to follow […]

Search Engine Optimization

The 5 factors that affect the SEO of your website

Questions about SEO Today it is impossible to think that it is just enough to build a website to succeed online.  The whole Search Engine Optimization (SEO) system has evolved both with consumers and search engines. To succeed it is necessary to do multiple SEO activities related to your website in order to achieve the […]