Online Reputation Management

4 Ways to Manage Online Reviews

Rody Moore is the founder and CEO of Genbook, a leading online appointment scheduling and marketing solution for small businesses. Visit Genbook and follow the company at @GenbookTeam. When Carmen Popa opened her acne treatment center, Luminosity Acne Skincare in North Carolina, she quickly realized how valuable online reviews were to attracting new customers. “Clients […]

Social Media Marketing

Social media marketing research shows Pinterest as most important platform for …

Surveys show it creates a stronger connection with retailers than Facebook or Twitter. Though social media marketing has become wildly important over the last couple of years – particularly with the rapidly increasing penetration of smartphones – actually knowing how to go about using it and choosing the platform(s) on which to concentrate has presented […]