Monthly Archives: November 2011

Drug Companies Wait for FDA Guidelines on Social Media Marketing

–Guest post by American University graduate student Natalie Shuster. Since 2009, the Food and Drug Administration (FDA) has engaged in active conversation with national pharmaceutical and biotechnology companies regarding the need to utilize rapidly expanding online social media and digital media platforms. With the FDA’s 2010 “Public Hearing on Promotion of FDA-Regulated Medical Products Using […]

Save on marketing with social media, emails

Dear Professor Bruce: I have a small business and am on a tight budget. I realize that I have to spend on promotion. What are some less-expensive marketing tools that will help me stand out from the competition? Answer: There are a variety of options for marketing your business, even on a small budget. The […]

SEO for Google+ Profiles and Pages

One thing I’ve been particularly obsessed with recently is the SEO elements of social profiles. It began with checking out the SEO for Facebook fan pages and then onto social content. Now, it’s time to take a look at the differences between the optimization of your Google+ personal profile and the new Google+ Pages. SEO […]

Trash Haulers in Houston, TX, Partner with SEO Experts to Better Service Local …

Houston, TX, November 17, 2011 –(PR.com)– In order to address the public’s growing dependence on the Web and to reach more potential customers, AAA Cheap Trash Hauling, a trash removal and demolition services business serving the Houston, TX, area, has hired SEO expert Prospect Genius to increase the company’s Web presence. This move aims to […]

Strange Encounters of the SEO Kind

We all have to deal with the common SEO mistakes, such as a robots.txt moved from a staging server to the production site that blocks the entire site and duplicate meta tags. But from time to time in our daily work, we also see some “Strange Encounters of the SEO Kind.” A panel at SES […]

Trapit Discovery Engine Launches, on a ‘Collision Course with Google’

Trapit, a content discovery engine that learns your preferences and behaviors, has entered its open beta stage. While it doesn’t strictly fall into the realm of search, a Trapit co-founder indicates that Google and Trapit are on a collision course. The Intelligent Trapit Discovery Engine The idea of “discovery engines,” real-time searches that bring you […]

SEO PowerSuite Software Is Now Packed With Search Location Option to …

Featured Press Releases ‘Absolutely eCigs’ is a One Stop Shop for All E-Cigarette Needs, Perfect for Holiday Shopping Global and China Automotive Glass Industry Report, 2010-2011 Review of Referral Increase Program Reveals Dramatic Increases in New Patient Referrals to Private Practices New Daimer Gum Removal Machine Feature Lower Prices, Advanced Performance Daimer Posts High Pressure […]

Conductor Launches Non-Profit Foundation to Help New York Charities Improve …

NEW YORK, NY, Nov 17, 2011 (MARKETWIRE via COMTEX) — Conductor, the leader in Search Engine Optimization (SEO) technology, today announced the launch of the Conductor Foundation, an initiative to increase the online visibility of local New York City non-profit organizations through training workshops and the Conductor Searchlight Grant, which includes SEO consultation and pro-bono […]

How Apple’s Siri Could Destroy Local SEO

Have you met Siri yet? If not, it’s worth taking the time to learn more about the iPhone 4S’s digital ambassador, as she could represent the future direction of local search engine optimization. On the surface, Siri — the voice recognition app that allows iPhone users to control their cell phones verbally — seems like […]

What Is an SEO Content Writer?

An SEO content writer is someone who provides writing, usually in the form of short articles, for websites for the purposes of SEO. Your writing helps online businesses rank higher in search results. Wait, back up… what’s SEO? It stands for Search Engine Optimization. Want your client’s website to show up first in a list […]

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