Author Archives: Aksel Semerci

How LinkedIn’s Creator Hub Is Reshaping Social Media Strategy for Businesses

LinkedIn Creator Hub

The LinkedIn Creator Hub is turning heads, and for good reason. As more brands take content marketing seriously across platforms, LinkedIn has stepped up with tools to guide creators and marketers toward a more structured social strategy. If you’re in the B2B space or manage a personal brand, staying relevant on LinkedIn isn’t optional anymore. […]

Leveraging AI Fake Review Detection to Ensure Trustworthy Online Feedback

AI Fake Review Detection

Online reviews are a cornerstone of consumer decision-making, guiding choices from purchasing electronics to selecting vacation accommodations. However, the proliferation of fake reviews undermines trust, misleading consumers and damaging businesses. While artificial intelligence has enabled the creation of sophisticated, convincing fake reviews, it also powers advanced solutions to combat them. Through AI Fake Review Detection, […]

Optimizing Anchor Text SEO: Avoiding Over-Optimization Pitfalls

Anchor Text SEO

Internal linking is a powerful tool for enhancing website visibility, but misuse can undermine its effectiveness. Overusing identical anchor text is a common misstep that can hinder a site’s performance in search engine results. Google has emphasized that repetitive anchor text diminishes the value of internal links, potentially signaling an attempt to manipulate rankings. By […]

Google Clears Up Time-Based Search Operators: Why SEO Pros Should Pay Attention

Google Time Search Operator

Time-based search operators are finally getting the attention they deserve. There’s a good chance you’ve used Google’s time filters when looking for recent content. Maybe you’ve clicked “Past Week” or typed in before: or after: to narrow your results. On the surface, it looks like a solid feature. But there’s always been a bit of […]

What YouTube AI Overviews Mean for Marketers Using Video in Social Strategy

YouTube AI Overviews

YouTube AI Overviews are changing the way people find videos. That shift matters a lot if you’re a marketer using YouTube as part of your content plan. These overviews are short summaries that show up in search, and they can affect which videos get clicked and which don’t. It’s not just about titles or thumbnails […]

Adapting SEO for AI-Powered Search

SEO for AI-powered Search

If you’ve been paying attention, you’ve probably noticed that SEO isn’t just about plugging in keywords anymore. With SEO for AI-powered search becoming the norm, the rules are shifting. People don’t just search for exact terms, they ask questions, speak naturally, and expect smarter answers. This new kind of search behaves less like an index […]

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